Our Journey in Financial Excellence

Leading South Africa's financial coaching industry since 2010

Our Story

Founded in 2010, FinanceGuide SA has grown from a small consultancy to one of South Africa's leading financial coaching firms. Our journey began with a simple mission: to empower businesses and individuals with the knowledge and strategies needed for financial success.

Today, we serve clients across all major South African provinces, with our headquarters in Johannesburg and satellite offices in Cape Town and Durban.

13+ Years Experience
1000+ Clients Served
95% Client Satisfaction

Our Leadership Team

James Wilson

Chief Executive Officer

20+ years of experience in financial markets and business strategy

Sarah Naidoo

Head of Financial Strategy

Former investment banker with expertise in emerging markets

David Mbeki

Risk Management Director

Certified Financial Risk Manager with 15 years experience